Cookie Policy
This cookie policy explains how Vestens Mikrobryggeri uses cookies and similar technologies on www.vestensmikrobryggeri.dk.
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Here you can read which types of cookies we use, why we use them, and how you can manage your choices.
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1) What are cookies?
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Cookies are small text files that are stored on your device (computer, tablet or mobile) when you visit a website. Cookies help the website function, improve the user experience, produce statistics and – if you give consent – display marketing.
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Cookies can be:
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Session cookies (deleted when you close your browser)
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Persistent cookies (remain on your device for a period of time or until you delete them)
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First-party cookies (set by us)
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Third-party cookies (set by other providers)
2) Which types of cookies do we use – and why?
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We use cookies for the following purposes:
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A) Necessary cookies (cannot be deselected)
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These cookies are necessary for the website and webshop to function. They are used, for example, to:
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make the site work technically
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remember items in your cart and complete checkout
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ensure stable and secure operation
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manage your cookie choices
B) Functional cookies (optional)
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These cookies help remember your choices and settings, making your experience more personal and easier.
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C) Statistics cookies (optional)
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These cookies help us understand how the website is used so we can improve content, navigation and the overall experience.
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We use statistics, for example, to see:
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which pages are visited most
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how users move around the site
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whether technical errors occur
D) Marketing cookies (optional)
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These cookies are used to show relevant ads and measure the effectiveness of our marketing.
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They may be used, for example, to:
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measure whether ads lead to purchases or visits
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limit how often you see the same ad
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build audiences for advertising (retargeting)
3) Third-party statistics and marketing tools (Google Analytics, Meta Pixel, Meta and Google Ads)
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If you consent to statistics and/or marketing, we may use third-party tools that set cookies or use similar technologies:
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Google Analytics: used for statistics and analysis of how the website is used.
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Meta Pixel: used to measure the effectiveness of advertising on Meta platforms and to build audiences.
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Google Ads: used to measure ad performance (conversions) and to show relevant ads.
These tools may collect information such as IP address (often in shortened form), device details, browser information, pages visited, actions on the site (e.g., purchases or clicks) and technical identifiers.
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In some cases, the information may be processed by providers outside the EU/EEA. If so, this is done on a valid transfer basis, e.g. Standard Contractual Clauses (SCCs) and relevant supplementary security measures.
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You can always change or withdraw your consent via the cookie settings (see section 6).
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4) Third-party apps and integrations
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We may use third-party apps and integrations on our website. Some apps may set cookies or collect data in order to function correctly. We always aim to limit usage to what is necessary and ensure that optional cookies are only activated once you have given consent.
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5) Cookies related to the webshop, payment and age verification
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When you shop in our webshop, cookies may be set that are necessary to complete the purchase and ensure a stable checkout flow:
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Webshop and hosting: Wix may set necessary cookies to make the webshop and login function.
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Payment: Stripe may use necessary cookies and security technologies to process payments and prevent fraud.
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Age verification: verifyid.dk may use necessary technical cookies/identifiers to complete age verification via MitID when purchasing alcohol.
These cookies are typically necessary to provide the service you actively request (purchase/checkout/age verification).
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6) How to give or change consent
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When you visit our website for the first time, a cookie banner is shown where you can:
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accept all cookies
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reject optional cookies
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choose your preferences by category (functional, statistics and marketing)
You can always change or withdraw your consent by opening the cookie settings again via [insert link or button name, e.g. “Cookie settings” in the footer].
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7) How to delete cookies in your browser
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You can also delete or block cookies in your browser. Please note that if you block necessary cookies, parts of the webshop and the checkout function may not work properly.
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You will typically find cookie settings in your browser under “Settings” → “Privacy and security” → “Cookies and site data”.
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8) Updates
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We may update this cookie policy if we change our use of cookies or add new tools. The latest version will always be available at www.vestensmikrobryggeri.dk.
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Last updated: 16 February 2026
